I never went (too young) but it seems the Adventurer's Club was more "immersive" then this experience. Disney could learn a bit from it's past as well as the current world of luxury (high end night clubs, special events, themed celebrity weddings, certain places in Vegas, etc.) and hobbyist (historical re-enactments, cosplay, Rocky Horror Picture Show midnight screenings, etc.) experiences what the formula is for feeling completely transported even momentarily vs feeling pandered to in a diluted, neutered manner. In other words, Disney wants to market this like it's something out of Dubai when it actuality its the American Dream Mall in the Meadowlands, New Jersey.
Examples of establishments pulling off "immersive":
Universal's "Evil Hotel" Concept at various parks:
https://www.timeout.com/tokyo/news/...-hotel-room-at-universal-studios-japan-092221
Ninja NYC (now closed):
https://sarahfunky.com/new-york-city/restaurants/2019/08/18/ninja-nyc/
Amangiri (more on the luxury side but even this feels more like a SW planet - interesting idea for Disney in future to not need these immersive hotels in the park itself):
https://www.aman.com/resorts/amangiri
Atmos Ft Lauderdale (smilar to Space 220?):
https://www.exploretock.com/atmos/
The Millhouse at Hobbiton NZ:
https://www.hobbitontours.com/en/events/the-millhouse/
I do think pulling off "immersive" for 3 days with realities of cast members, tech budget restrictions, young families, covid, etc. is not easy compared to doing it for 6-8 hours for adults 25+ without some of the above constraints. However, given the price point and amount of time in development I think the gap between this "immersive" luxury and some of the others I outlined above (not to mention other experiences currently available at WDW/UO/etc) will be pretty apparent. That Amangiri is the same price point as this experience is absolutely insane - granted less kid friendly but based on what I've seen so far I don't think they belong in the same stratosphere of experiences for that nightly price.