I'm not sure if this is still done, but the last time I booked a package with Costco it included a gift card (amount depends on how long you stay) AND a character meal voucher for each member of your party. That may be only if you're booking an on site hotel; not sure about that. The hotel prices were relatively the same as if I booked it myself, but figuring in the gift card and the value of the character meal vouchers for all 5 of us, it was sometimes a significant savings. You could use the vouchers toward most dining options, not just character meals, so we got a lot more out of them by NOT using them for a single character meal. We would use, say, 2 vouchers for a breakfast and use the other 3 for a dinner.