I TRIED reading the original article and gave up as it reads more like the rambly, unfocused introduction to a novel then an article worth my attention. My life doesn't revolve around social media as apparently it does for many others. 'Influencer' to me is the social media equivalent of a TV 'paid advertiser' for those old enough to remember such things. You never know who is writing an article and if they have ANY knowledge of what they are writing and what their motives might be. Maybe some work for Disney, I don't really care and have better things to do with my time.