franandaj
I'm so happy, I could BOUNCE!
- Joined
- Nov 15, 2009
[Continued from Previous Post]
This Disneyland guide book was produced at a loss profit-wise. I cant remember the price for the book, but it was ridiculously low priced. Walts business folks couldnt understand why he would produce a book like this that cost him money, and sell it at a loss. He sold thousands of them, and why? Because every family who took home one of these books was going to show it to all their friends and talk about what a wonderful time that they had a Disneyland. It was better advertising than he could buy. Walt was smart like that.
This was another one of those books. I think the gist of the previous book, was that he had to have them ready on opening day, but there was no park to take pictures of and include in the book. Even with just artists renderings, the books sold out quickly. I guess this was the next one and now they had photos to use.
Here is a ticket book from the Magic Kingdom in Florida.
Roy Disneys park entrance pass
An Epcot entrance ticket
I believe that this was Dave Smiths new book.
He showed us some Mary Blair artwork
And some Marc Davis
He had some original cels
And other concept art and sketches
[Continued in Next Post]
This Disneyland guide book was produced at a loss profit-wise. I cant remember the price for the book, but it was ridiculously low priced. Walts business folks couldnt understand why he would produce a book like this that cost him money, and sell it at a loss. He sold thousands of them, and why? Because every family who took home one of these books was going to show it to all their friends and talk about what a wonderful time that they had a Disneyland. It was better advertising than he could buy. Walt was smart like that.
This was another one of those books. I think the gist of the previous book, was that he had to have them ready on opening day, but there was no park to take pictures of and include in the book. Even with just artists renderings, the books sold out quickly. I guess this was the next one and now they had photos to use.
Here is a ticket book from the Magic Kingdom in Florida.
Roy Disneys park entrance pass
An Epcot entrance ticket
I believe that this was Dave Smiths new book.
He showed us some Mary Blair artwork
And some Marc Davis
He had some original cels
And other concept art and sketches
[Continued in Next Post]