TheMaxRebo
DIS Veteran
- Joined
- Jan 12, 2008
I disagree with the bolded point. With the occupancy rates at Disney, if it doesn't work, you reno the hotel and you'll have a deluxe resort, with the best access of any resort to a park, sitting right there. No other resort will be as close to any park, and no other resort will be that convenient to DHS. If you like DHS and want a deluxe, this will be a prime spot. Sure they'll be on the hook for the reno costs, but they'll get it back and then some if the other deluxe hotels are anything to go by. To me, this is a low risk proposition. If the role playing concept doesn't work out, just turn it into a real deluxe boutique. Money will come and you can kick the extraneous costs of the extra CMs and whatever else you are incorporating to make this immersive.
you could also just tweak the model and keep it as a Star Wars themed hotel but only do the full immersion part of the time. Then it would just be the cost of a regular deluxe hotel, say, 75% of the time and then at certain times/special events they do the full immersion
And if even that doesn't work, if the rooms are largely screen based you could change it to be a variety of themes where your screens overlook the setting you are in - could have Zootopia themed rooms, Big Hero 6 themed rooms, etc.
Guess I am just saying there are other things they could pivot to without having to full on reno the entire place