I agree one should avoid Goodings' outrageous prices unless you only need a couple of items, such as prepared foods from their deli. Everything from meats & dairy to produce, deli & canned goods... all sized and priced to gouge the tourists. It's like shopping at an airport convenience cafeteria, in a very attractively decorated environment - smile as you're robbed! Ugh!
We find the WalMart in east Kissimmee a bit too far. The Publix in east Kissimmee is easy to reach (one exit down Osceola Parkway plus toll) and so is the Publix in west Kissimmee. Both of those are on 192 and unfortunately, both are plaqued by significant traffic going one or both ways.
So our preference is to go down Hotel Plaza Blvd from DD, turn left at the Crossroads and follow S. Apopka Vineland all the way up to Sandlake Rd. Turn right and a couple blocks in, turn left onto Turkey Lake (shortly before the interchange for I-4). IIRC, there are a couple of large grocery stores right there, with excellent prices, like local people would pay.
We've taken that exit from I-4, when arriving into the area, and done our shopping on our way. Then we go west on SandLake to turn left on S Apopka Vineland and follow it all the way down to Crossroads. So far, we've never had any problem with traffic along there. I-4 is an easy alternative but more congested, IMHO. Hope that helps.
[This message was edited by Lisa P. on 02-23-01 at 02:26 AM.]